Neel Shah has spent over a decade in Indian sport, holding a series of positions across a spectrum of Indian sports organizations. A sports management graduate himself, Shah started his career with Major League Soccer as Director of Fan Development, moved to India with Dentsu, was Business Director with Libero Sports, and ran a football team and academy as the CEO of DSK Shivajians and the Liverpool International Football Academy. Today he is Head of Sports Education and New Business at India on Track.
In today’s episode, Shah discusses the key elements to building a sustainable sports ecosystem, why a sports management “degree” isn’t what aspiring sports professionals should chase, and why it is important that we invest in training and building a sports workforce that will secure the future of Indian sport.
Some of the points we touch upon are:
What are the core elements needed to build a sports ecosystem?
Other than the launch of the ISL, What were some of the recent tipping points in the evolution of Indian football?
Two lessons that the evolving Indian sports market can learn from the evolved American sports market.
Why the need for a sports-specific degree? “Isn't sports management just management in sports?”
The importance of building a workforce that can manage sport seamlessly.
How did the idea for Global Institute of Sports Business come about?
What makes GISB unique?
Two things that Shah would like to see in Indian sport moving forward.